ENA Sectors 2024-09-06 13:55:20 <p><span style="font-size:14px"><strong>New Delhi, Sep 6 (KNN)</strong> Bhupen Wakankar, Director of Global Trade at Amazon India, emphasized the tremendous potential of Indian Micro, Small, and Medium Enterprises (MSMEs) in the global export market.</span></p> <p><span style="font-size:14px">Speaking at the launch of Amazons Exports Digest 2024, Wakankar highlighted the immense scope for MSMEs in e-commerce exports, especially with Amazon Global Selling, the company's flagship cross-border trade program.</span></p> <p><span style="font-size:14px"> Currently, MSME participation through Amazon is less than 5 per cent, indicating that the sector remains largely untapped, Wakankar noted.</span></p> <p><span style="font-size:14px">He projected that Amazon is poised to enable thousands of Indian businesses to reach over USD 13 billion in cumulative e-commerce exports by the end of 2024.</span></p> <p><span style="font-size:14px">The Exports Digest 2024, a detailed report on the progress of e-commerce exports from India, showcased significant growth. Amazons Global Selling program has brought 1.50 lakh Indian exporters onboard, enabling them to sell over 40 crore made-in-India products to global customers.</span></p> <p><span style="font-size:14px">The program has experienced over 20 per cent growth in the past year, reflecting increasing international demand for Indian goods.</span></p> <p><span style="font-size:14px">Amazon Global Selling, launched in 2015, now supports over 200 sellers across India, with top export destinations including the US, UK, Canada, Germany, France, Italy, Spain, and Mexico.</span></p> <p><span style="font-size:14px">The report also revealed the fastest-growing categories in 2023, with beauty products leading at 40 per cent year-on-year growth, followed by apparel (35 per cent), health and personal care (30 per cent), toys (25 per cent), and home products (20 per cent).</span></p> <p><span style="font-size:14px">Technology is revolutionizing e-commerce exports, and we are heavily investing in tools to help Indian MSMEs optimise their reach and grow globally, Wakankar said.</span></p> <p><span style="font-size:14px">Amazon remains committed to supporting Indian businesses and is on track to achieve USD 20 billion in cumulative e-commerce exports by 2025.</span></p> <p><span style="font-size:14px">Through these efforts, Amazon aims to further strengthen Indias position in the global e-commerce landscape, empowering MSMEs to capitalise on new market opportunities and thrive in the international arena.</span></p> <p><span style="font-size:14px"><em><strong>(KNN Bureau)</strong></em></span></p> 39180 https://knnindia.co.in/news/newsdetails/sectors/amazon-india-eyes-20-billion-in-e-commerce-exports-by-2025-focus-on-msme-growth 2024-09-06 13:55:20 knnindia.co.in