ENA Sectors 2024-10-10 16:27:23 <p><span style="font-size:14px"><strong>New Delhi, Oct 10 (KNN)</strong> In a strategic move to accelerate the growth of Indian startups, Amazon India has joined hands with Startup India, a flagship initiative under the Department for Promotion of Industry and Internal Trade (DPIIT).</span></p> <p><span style="font-size:14px">This collaboration aims to help startups leverage e-commerce to scale their businesses effectively.</span></p> <p><span style="font-size:14px">Through a dedicated page on the Startup India portal, eligible startups will now have access to a vast array of opportunities by registering on Amazon India's marketplace.</span></p> <p><span style="font-size:14px">This initiative promises to provide a strong platform for emerging entrepreneurs to enter the domestic market and tap into Amazons vast logistical and technological resources.</span></p> <p><span style="font-size:14px">In a statement, Amazon India highlighted that the partnership will not only offer access to the domestic e-commerce market but also provide startups with valuable mentorship from Amazon leaders, go-to-market strategies, and logistics guidance.</span></p> <p><span style="font-size:14px">Sanjiv, Joint Secretary of DPIIT, stated, By combining Amazon's e-commerce expertise with Startup India's role as the Government of India's flagship initiative for the development of the startup ecosystem, we will provide a robust platform for Indian startups and businesses to scale domestically. </span></p> <p><span style="font-size:14px">A key aspect of the collaboration includes Amazon's commitment to empowering women entrepreneurs through its Saheli programme.</span></p> <p><span style="font-size:14px">Women-led startups will gain access to a comprehensive suite of Amazon services, including Amazon Pay, Amazon Business, AWS, Amazon Advertising, and even Amazons Mini TV platform. This is a significant step in fostering gender inclusion within the entrepreneurial ecosystem.</span></p> <p><span style="font-size:14px">In addition to e-commerce opportunities, the partnership will also promote the Bharat Startup Knowledge Access Registry (BHASKAR), an initiative under Startup India.</span></p> <p><span style="font-size:14px">BHASKAR serves as a centralised platform designed to streamline collaboration between startups, investors, mentors, service enablers, and government bodies, ensuring smoother coordination and access to resources for the startup community.</span></p> <p><span style="font-size:14px">Startup India, launched in January 2016, has consistently focused on building a robust and inclusive environment for Indian entrepreneurs. With Amazon Indias resources now aligned with this mission, the collaboration is expected to drive meaningful growth for startups across the country, supporting innovation and economic development.</span></p> <p><span style="font-size:14px"><em><strong>(KNN Bureau)</strong></em></span></p> 39555 https://knnindia.co.in/news/newsdetails/sectors/amazon-partners-with-startup-india-dpiit-to-open-e-commerce-route-for-growth 2024-10-10 16:27:23 knnindia.co.in