ENA MSME 2025-02-20 13:47:40 <p><span style="font-size:14px"><strong>Ludhiana, Feb 20 (KNN)</strong> In a groundbreaking development for Ludhiana's small business sector, the District Administrative Complex (DAC) will house a first-of-its-kind outlet dedicated to showcasing and selling products from micro, small, and medium enterprises (MSMEs) and self-help groups (SHGs). </span></p> <p><span style="font-size:14px">This initiative aligns with the Centre's 'One District One Product' program and supports the broader 'Make in India' campaign.</span></p> <p><span style="font-size:14px">Deputy Commissioner Jitendra Jorwal has authorised the establishment of a specialised kiosk within the DAC premises, allocating Rs 15 lakh for its development. </span></p> <p><span style="font-size:14px">The facility, which will eventually be operated by a private entity, aims to provide a dedicated platform for local enterprises to market their products. </span></p> <p><span style="font-size:14px">The initiative falls under the Raising and Accelerating MSME Performance program, designed to strengthen the MSME sector's capabilities and market reach.</span></p> <p><span style="font-size:14px">During a review meeting attended by ADC (Rural Development) Amarjit Bains and CM's Field Officer Kritika Goyal, Jorwal outlined the project's comprehensive objectives. </span></p> <p><span style="font-size:14px">The initiative seeks to promote innovation, foster new ideas, enhance operational practices, improve market access, support environmental initiatives, and increase financial guarantees for women-owned micro and small enterprises. </span></p> <p><span style="font-size:14px">The outlet will also feature products crafted by local artisans, broadening its scope of offerings.</span></p> <p><span style="font-size:14px">To ensure the project's effective implementation, the Industries and Commerce Department has been tasked with creating a comprehensive directory of MSME and SHG products. </span></p> <p><span style="font-size:14px">The department will also coordinate with these groups to facilitate their participation in the kiosk's operations, ensuring they can effectively utilise this new platform for product display and sales. </span></p> <p><span style="font-size:14px">This strategic approach demonstrates the administration's commitment to strengthening the local business ecosystem while promoting indigenous products.</span></p> <p><span style="font-size:14px"><em><strong>(KNN Bureau)</strong></em></span><br /> </p> 41135 https://knnindia.co.in/news/newsdetails/msme/ludhianas-district-administrative-complex-to-have-space-to-exhibit-msme-shg-products 2025-02-20 13:47:40 knnindia.co.in