ENA Sectors 2025-04-21 16:15:54 <p><span style="font-size:14px"><strong>Mumbai, April 21 (KNN)</strong> Union Minister of Information &amp; Broadcasting, Ashwini Vaishnaw, emphasised that the creator economy is undergoing fundamental transformation during a media interaction ahead of the inaugural World Audio Visual &amp; Entertainment Summit (WAVES) scheduled for May 1-4 in Mumbai. </span></p> <p><span style="font-size:14px">The event was attended by approximately 20 national and regional news media organisations.</span></p> <p><span style="font-size:14px">Addressing the challenges in the sector, Minister Vaishnaw noted that technological advancements are driving a shift from traditional to emerging models, creating both opportunities and challenges. </span></p> <p><span style="font-size:14px">He highlighted how the media landscape is evolving and emphasised the importance of a coordinated national response to this new paradigm. </span></p> <p><span style="font-size:14px"> Gone are the days when a big studio was needed for creating content. Today, a creator from a remote village in Jharkhand or Kerala can create good quality content and get millions of views, the Minister remarked.</span></p> <p><span style="font-size:14px">He positioned WAVES as an aspiring global platform for media and entertainment, drawing a parallel to how Davos serves as a forum for economic policies.</span></p> <p><span style="font-size:14px">India's creative economy has received substantial interest, with over 100,000 registrations for WAVES 2025. </span></p> <p><span style="font-size:14px">The summit will honor top innovators with awards, celebrating their contributions to the evolving global media and entertainment landscape. </span></p> <p><span style="font-size:14px">Minister Vaishnaw emphasised that WAVES aims to connect creators with the world, serving as a global connector between creators, buyers, and markets for scalable creative solutions. </span></p> <p><span style="font-size:14px">He noted that the summit provides a platform where creators can showcase their content and companies can source quality creative work.</span></p> <p><em><strong><span style="font-size:14px">(KNN Bureau)</span></strong></em></p> 41805 https://knnindia.co.in/news/newsdetails/sectors/with-100000-registrations-stage-set-for-world-audio-visual-entertainment-summit-waves-2025 2025-04-21 16:15:54 knnindia.co.in