ENA Sectors 2025-08-12 16:38:48 <p><span style="font-size:14px"><strong>New Delhi, Aug 12 (KNN)</strong> Flipkarts hyper-fast delivery service, Flipkart Minutes, has launched a dedicated Gourmet category in Delhi, Mumbai, and Bengaluru.</span></p> <p><span style="font-size:14px">The new vertical offers over 650 products from more than 130 brands across 12 curated sub-categories.</span></p> <p><span style="font-size:14px">The range spans international delicacies and artisanal Indian products, including Korean ramen, Italian pasta, premium chocolates, and gourmet breads.</span></p> <p><span style="font-size:14px">Popular brands in the lineup include Habanero, Samyang, WickedGud, Barilla, Nongshim, Lindt, Smoor, MadMix, Cremeitalia, Akshayakalpa, Organic Acre, IFB Fresh Catch, and Gadre.</span></p> <p><span style="font-size:14px">Kabeer Biswas, Vice-President at Flipkart Minutes, said the launch aligns with the evolving preferences of Indian consumers. People today are aspirational and open to exploring global flavours, healthier choices, and premium ingredients as part of their everyday meals, he noted.</span></p> <p><span style="font-size:14px">Industry experts say that gourmet demand is no longer limited to metro cities, as tier-2 cities are also showing growing interest in international and premium products.</span></p> <p><span style="font-size:14px">Griffith David, Founder of Habanero, observed that customers in these regions are increasingly willing to try diverse, high-quality food options.</span></p> <p><span style="font-size:14px">The move comes as competition in Indias quick-commerce space intensifies. With rivals like Amazons Now and emerging high-end delivery platforms such as FirstClub, Flipkart Minutes is betting on curated premium offerings as a differentiator.</span></p> <p><span style="font-size:14px">The company plans to expand the Gourmet category to more cities in the coming months, promising premium flavours delivered in minutes to a wider audience.</span></p> <p><em><strong><span style="font-size:14px">(KNN Bureau)</span></strong></em></p> 43144 https://knnindia.co.in/news/newsdetails/sectors/flipkart-minutes-launches-gourmet-vertical-with-650-premium-food-products-in-metro-hubs 2025-08-12 16:38:48 knnindia.co.in