Reefer Vehicle Call-In Centre to ensure smoother movement of perishable goods
Updated: Sep 11, 2014 01:33:35pm
New Delhi, Sept 11 (KNN) In order to facilitate smoother transportation of perishable goods by providing remedy to issues that reefer van operators face on Indian Highways, a Reefer Vehicle Call-In Centre (RVC) has been launched here today.
Speaking at the launch, Agriculture Minister, Radha Mohan Singh said that the cold chain sector is fast growing, and key products including fruits, vegetables, meat, fish, poultry, dairy products, confectionery and pharmaceuticals are critically dependent on it. An essential link between source and markets is refrigerated transport, which face several bottlenecks and challenges, an official release said.
The RVC will help create a database of bottlenecks and their types across the national highways. The response generated from this exercise will help devise long term plans and policies to alleviate bottlenecks and thus control inflation in prices of perishable goods in the country, he added.
The Minister said that the initiative, perhaps the first of this kind in the world would provide help in registering the complaints of more than 30,000 vehicles carrying perishable goods like vegetables and fruits.
With the new system in place, vehicles carrying perishable goods can register their complaints on toll free number 18002676223. Complaints may include extortion, transit delays, harassment, etc, the Minister informed.
The RVC is a joint initiative by the Department of Agriculture and Cooperation, National Centre for Cold-chain Development (NCCD) and Mahindra Logistics.
The call-in-centre, Singh said, will help in enhancing overall productivity by improving connectivity.
India produces about 270 million tonnes of fruits and vegetables and there are about 8000 refrigerated trucks capable of total cargo throughput capacity of 3.6 million tonnes. (KNN/ES)
Speaking at the launch, Agriculture Minister, Radha Mohan Singh said that the cold chain sector is fast growing, and key products including fruits, vegetables, meat, fish, poultry, dairy products, confectionery and pharmaceuticals are critically dependent on it. An essential link between source and markets is refrigerated transport, which face several bottlenecks and challenges, an official release said.
The RVC will help create a database of bottlenecks and their types across the national highways. The response generated from this exercise will help devise long term plans and policies to alleviate bottlenecks and thus control inflation in prices of perishable goods in the country, he added.
The Minister said that the initiative, perhaps the first of this kind in the world would provide help in registering the complaints of more than 30,000 vehicles carrying perishable goods like vegetables and fruits.
With the new system in place, vehicles carrying perishable goods can register their complaints on toll free number 18002676223. Complaints may include extortion, transit delays, harassment, etc, the Minister informed.
The RVC is a joint initiative by the Department of Agriculture and Cooperation, National Centre for Cold-chain Development (NCCD) and Mahindra Logistics.
The call-in-centre, Singh said, will help in enhancing overall productivity by improving connectivity.
India produces about 270 million tonnes of fruits and vegetables and there are about 8000 refrigerated trucks capable of total cargo throughput capacity of 3.6 million tonnes. (KNN/ES)
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