IIFT Launches Case Studies Compendium On India-Australia Trade Partnership

New Delhi, Feb 6 (KNN) The Indian Institute of Foreign Trade (IIFT) has launched a business case studies compendium titled “Pitch Perfect Australia–India: Perfect Conditions for a USD 100 Billion Partnership” at its Delhi campus.

Jointly developed by IIFT and Newland Global Group, the compendium documents real-world business journeys of companies operating across both countries. It presents market entry experiences, growth strategies and operational insights drawn from 30 organisations that have successfully leveraged opportunities in the India–Australia economic corridor.

Commerce Secretary Rajesh Agrawal commended IIFT for anchoring the initiative and underscored its relevance for policy, industry and academic stakeholders.

He said the case studies demonstrate how the India–Australia Economic Cooperation and Trade Agreement (ECTA) has translated into tangible business opportunities and noted that the publication could contribute to strengthening and expanding the gains from the agreement.

Australian High Commissioner to India Philip Green OAM welcomed the initiative and acknowledged IIFT’s role in promoting informed dialogue on bilateral trade. He said platforms that bring together academia, government and industry are essential to sustaining the strategic partnership between the two countries.

Joint Secretary Petal Dhillon highlighted the growing momentum in India–Australia economic relations and noted that IIFT has played a significant role in generating research-based insights and facilitating dialogue to support greater utilisation of ECTA.

Vice Chancellor of IIFT, Rakesh Mohan Joshi, emphasised the importance of documenting real business experiences and converting them into learning resources for both industry and academia. He said such collaborations reflect the institute’s commitment to bridging research and practice and supporting India’s expanding engagement in global trade.

Founder and CEO of Newland Global Group Dipen Rughani stressed the value of business-led case studies in enabling deeper bilateral engagement, while Executive Director Natasha Jha Bhaskar presented success stories and key lessons from companies operating in both markets.

The launch event concluded with a panel discussion involving representatives from government, trade bodies and industry, followed by networking interactions among stakeholders.

With India and Australia seeking to further deepen economic ties, the compendium is expected to serve as a practical reference for businesses, policymakers and researchers by identifying opportunities, addressing challenges and showcasing successful cross-border collaborations.

(KNN Bureau)