Instamojo presents Smart Pages for MSMEs to develop D2C websites

Bengaluru, July 6 (KNN) Instamojo has launched Smart Pages which is a landing page creator to help micro, small and medium enterprises (MSMEs) build their online presence through direct-to-customers (D2C) websites.

A landing page is a one-page website that allows the customers or clients to view and book the services.

The Bengaluru-based start-up has said that its product will benefit service-based businesses, freelancers, coaches/trainers, donation drives, and crowdfunding initiatives.

Commenting on the launch, Sampad Swain, CEO and Co-founder of Instamojo, said “The need for having easy, simple yet smart platforms to showcase one’s business is in demand as more entrepreneurs and small businesses are learning the benefits of selling independently online.”

“Merchants nowadays are focusing on a one-page website rather than the whole website,” he added.

The new development will allow entrepreneurs get access to post-purchase analytics to know how well the business is doing.

“Smart Pages are exactly what is needed to supercharge small online businesses. We look forward to supporting the expansion of independent businesses and entrepreneurs online in India with newer enhancements and products that enable full-stack facilitation for DTC brands," Sampad said.

It has an extended subscription-based offering called Smart Page Pro which provides advanced features to businesses such as custom domain linking, Meta pixel tracking, theme colour customisations, inquiry forms, and additional features such as google analytics integration, reduced transaction fees, and more.  (KNN Bureau)