Recordent develops analytics tools to help MSMEs in marketing & operations

New Delhi, June 13 (KNN) Recordent, a leading credit management platform is giving Micro, Small, and Medium Enterprises (MSMEs) free access to their analytics feature as part of their CrediEye Product suite.

MSMEs will gain valuable data insights and forecast trends, enabling them in making decisions which will drive business growth, and enhance profitability.

The analytics tool with free access is available for all MSMEs on the Recordent platform.

The intuitive Dashboard provides BI (Business Intelligence) reports to MSMEs simplifying data visualization & making data analytics accessible to those even without technical know-how.

The comprehensive set of automated tools analyses MSME sales, receipts, overdue invoices, and customer data. The Analytics module includes six screens from the Dashboard.

The screens include Sales Invoice Level Analysis, Sales-Customer Level Analysis, Customer Level Analysis, Receipts (Payment) Analysis, Overdue Analysis-Invoice Level, Overdue Analysis-Customer Level, and Customer Analysis. Users can navigate through the different screens to gain deeper insights into their business performance.

These screens and multiple filter options provide a detailed breakdown of key metrics, allowing MSMEs to gain actionable intelligence from the data they input into the platform.

Winny Patro, CEO, Recordent said that this initiative is part of their ongoing commitment to strengthen MSMEs by providing advanced tools and insights to help them succeed in business.

“With the right data and analytics tools, businesses can make informed decisions in real-time, leading to increased accuracy and efficiency and staying ahead of the competition,” added Patro.

The Free Analytics feature is available to non-members for a trial period and is fully accessible to members. Recordent also offers customization options to their members in a way that provides custom analytics tailored to the client-specific requirements.  (KNN Bureau)