New Delhi, Oct 4 (KNN) After dragging e-tailers like Amazon and Flipkart to the court, the Confederation of All India Traders (CAIT) is all considering to take on those retail brands which offer huge discounts in the online segment, unlike in offline stores.

''How can brands have discriminatory price policy between offline and online retailers. If it’s so it’s against the completion law and the CAIT will be forced to file complaint against such brands in Competition Commission of India and will also make them party in ongoing case at Rajasthan High Court for using non-ethical practices helping e commerce players,'' CAIT said in a press release.

CAIT National President B C Bhartia and Praveen Khandelwal said that even if it’s found true but contribution of these brands in sales of both e com players is very negligible. There are hundreds of other items including electronics, mobile phones, FMCG products, kitchen accessories, home furnishing, gift articles, watches, footwear, readade garments and others where deep discounts are offered by these players which is more significant. Therefore they cannot absolve from their responsibility of offering high value discounts , directly or indirectly controlling inventory, influencing prices and creating an uneven level playing field and all these conditions are clear violation of FDI policy of the Government.

CAIT on Tuesday had moved to Rajasthan High Court seeking a stay on festive sales by e-tailers Amazon and Flipkart for alleged violation of foreign direct investment (FDI) norms following which the court has issued notices to Flipkart India and its marketplace entity Flipkart Internet, and Amazon Seller Services.

''In response to court case filed by Confederation of All India Traders (CAIT) in Rajasthan High Court against unethical practices of Amazon and Flipkart, we have seen media reports where they have claimed that they are not offering discounts rather they passed the buck on few brands that they are giving discounts. The CAIT said that it’s a blatant lie to cover up their unethical trade practices,'' the release further read.

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