E-Marketplace to be launch for Tribal Products
New Delhi, Oct 1 (KNN) To showcase the produce and handicrafts of tribal enterprises from across the country and help them market their produce/ products directly, Arjun Munda, Union Minister for Tribal Affairs will virtually launch India’s largest handicraft and organic products marketplace, Tribes India E-Marketplace (market.tribesindia.com) on the occasion of Gandhi Jayanti (October 2, 2020) in the presence of Renuka Singh, Minister of State, Ministry of Tribal Affairs and Deepak Khandekar, Secretary, Ministry of Tribal Affairs.
This path-breaking initiative of TRIFED under the Ministry of Tribal Affairs is also a major leap towards the digitisation of tribal commerce.
On this occasion, Munda will also flag off several other TRIFED initiatives that are aimed to support the tribal brethren. These include the inauguration of Tribes India’s 123rd and 124th outlets in Rishikesh and Kolkata; inclusion of new tribal product ranges from the states of Jharkhand and Chhattisgarh; partnership of TRIFED/ Tribes India with Amazon in their Seller Flex program.
Arjun Munda will also launch Pakur Honey by Trifed & Tribes India. It is 100% natural honey which is Multi Floral, Forest Fresh, gathered by Santhal Tribals from Pakur, Jharkhand.
Tribes India e-Marketplace is an ambitious initiative through which TRIFED aims to onboard 5 lakh tribal producers for sourcing of various handicraft, handloom, natural food products across the country and brings to you the best of tribal produce.
The suppliers comprise of individual tribal artisans, tribal SHGs, Organisations/ Agencies/ NGOs working with tribals. The platform provides the tribal suppliers with an Omni-channel facility to sell their goods through their own retailers and distributors, TRIFED’s network of Outlets and eCommerce partners as well as their own account in e-Marketplace.
Pravir Krishna, Managing Director, TRIFED said that the E-Marketplace will help us in onboarding large number of Tribals and Artisans and give them the immediate benefits of online trade.
It will also facilitate B2B trade connecting tribals dependent on Minor Forest Produces and Medicinal plants to large buyers /manufacturers. This, in turn, will help ensure livelihoods for the tribal populations of our country and go a long way in making them self-reliant, he added.