Mumbai, April 28 (KNN) Private sector lender ICICI Bank has launched a comprehensive digital ecosystem for all Micro, Small and Medium Enterprises (MSMEs) in the country, including for customers of other banks.

The ecosystem facilitates an enhanced banking services for existing customers, a bouquet of banking services to MSMEs and a whole range of value-added services for all.

Speaking on the launch, Anup Bagchi, Executive Director, ICICI Bank said, “We at ICICI Bank always believe that the MSME segment forms the backbone of the Indian economy. It has been our philosophy to enhance ‘ease of doing business’ for MSMEs and become partners in their growth.”

We have found out from our research that MSMEs understand the benefits that technology brings in and are keen to adopt digital solutions to simplify their way of doing business, he added.

MSMEs, who are customers of other banks, can avail of a host of services from the Bank’s digital ecosystem by logging in as a ‘Guest’ in the new version of InstaBIZ.

It offers an instant and paperless overdraft facility up to Rs 25 lakh and customers of ICICI Bank can activate the OD into their current account instantly while customers of other banks can do so after opening of a current account with the Bank digitally through Video KYC. (KNN Bureau)