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Meesho to help digitize MSMEs across India

Updated: Feb 23, 2022 07:25:47am

Meesho to help digitize MSMEs across India

New Delhi, Feb 23 (KNN) E-commerce platform Meesho has launched its latest campaign, ‘India bhar pe chayega’ which highlights how sellers can grow their business with Meesho.

With this campaign, it aims to encourage micro, small and medium enterprises (MSMEs) to digitize their business. This campaign aims to create awareness on how small and medium businesses can grow their business by providing them access to millions of customers. 

Sellers can take advantage of the wide customer base, pan-India logistics, safe payments and customer support capabilities that will help them run their businesses with Meesho. 

In a bid to achieve its vision of enabling 100 million small businesses to succeed online, Meesho, a fast-growing internet commerce company has so far helped over 400,000 sellers across the country digitize their businesses. 

Nearly 70 per cent of all Meesho sellers come from tier-2 and smaller cities, with strong participation from Gujarat, Delhi, Rajasthan, Uttar Pradesh and Maharashtra.

Of the 400,000 sellers on Meesho, nearly 70,000 are from Delhi. The national capital has the highest number of women sellers on the platform. Interestingly, Delhi also saw an impressive 5x growth in the number of women sellers, highest across India.

To further help sellers scale their online business, Meesho announced an industry-first zero per cent commission model in July 2021. 

As a result, sellers on Meesho saved over Rs 200 crore in 5 months, between July-December, 2021. On an average, sellers on Meesho have seen their business grow by about 76 per cent over a period of two years.


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