Commerce Minister Piyush Goyal invites e-commerce companies to join ONDC

New Delhi, Apr 26 (KNN) Union Minister of Commerce & Industry Piyush Goyal invited all e-commerce companies, big and small, to join ONDC and be part of the new bazaar that reimagines digital commerce.

Speaking at the “Enabling Bharat 2.0”, a one-day workshop conducted by ONDC in New Delhi on Tuesday, the Industries minister said the Open Network for Digital Commerce (ONDC) of tomorrow will be a transformational engine across the world and not only in India.

Goyal said that the ONDC platform will promote local languages, products, and cultural heritage, and create opportunities for small businesses. He said that small artisans and workers can offer better quality through ONDC and also earn better without having to pay commission for their products.

He emphasized that ONDC will foster healthy competition, benefit consumers and contribute to the overall growth of the digital commerce ecosystem in India.

The Minister highlighted the various sectors that may benefit from ONDC like farmers who can access bigger markets and demand better prices for their products, students who can compare prices of books and online courses, people who can avail health services at the best prices, etc.

“ONDC is targeting this ‘Bharat’ for inclusive growth, ensuring that the benefits of e-commerce reach every corner of the country,” the minister said.

The Minister outlined the unique features of ONDC, which aims to provide a win-win solution for both buyers and sellers. He said that ONDC, with its concept of using interfaces between various platforms, will open up more options for buyers, enhance price discovery and market opportunities for sellers, and also empower consumers to make informed choices.

During his address, the Minister said that ‘Enabling Bharat 2.0’ converges with the commitment of making India a developed nation by 2047 and it is desirable to plan for the future. He said that digital public infrastructure is the need of the hour.

The ‘Enabling Bharat 2.0’ workshop has been organized to find potential synergies and deepen collaboration among the various open protocol-enabled initiatives and generate awareness amongst multiple stakeholders. (KNN Bureau)