GeM Inks MoU With Bhashini Platform To Support Sellers In Local Languages

New Delhi, Oct 19 (KNN) The Government e-marketplace (GeM) has signed an agreement with Digital India Bhashini Division (DIBD) under the Ministry of Electronics and Information Technology (MeitY), to support sellers in curating their product/services catalogue in their local language.

The MoU aims to facilitate growth of language technology and generative AI solutions to promote startups industries in vernacular languages, GeM said in a post on X.

The local language technology would be facilitated through integration of Bhashini platform and other related technologies available with DIBD, in the procurement solutions provided by GeM. The local language technology will help sellers with inclusive growth and increased market penetration.

Launched in July 2022 by Prime Minister Narendra Modi, Bhashini platform, an AI-based technology solution that allows people and businesses to translate content into different Indian languages. 

It also allows users to effectively communicate with others who may not know the language in order to reduce the language barrier in India.

According to GeM, the Ministry of Electronics and Information Technology has made purchases worth Rs 1,167 crores from the platform, as of October 10.  

(KNN Bureau)