New Delhi, Jan 18 (KNN) On completion of 20 years of its foundation, Quality Council of India (QCI) has started a nationwide campaign in raising awareness around quality in India and has said it has been promoting quality competitiveness of Indian enterprises especially MSMEs.

QCI is celebrating 20 years of its foundation.

“On our endeavor of encouraging quality in India, we would like you to support our campaign in raising awareness around quality in India & how it can play a critical role in the life of every individual. Its high time #Askforquality,” QCI said in a tweet.

It said, “Support our campaign in raising awareness around #Quality. Change your profile picture & be part of the revolution.”

QCI aims to develop National Accreditation programmes helping India attain the status of a developed nation, it added.

Meanwhile, QCI Chairman Adil Zainulbhai is holding a tweet chat session on January 19 on the topic ‘Developing’ to a ‘Developed’ Nation – Why Quality Matters in India?

QCI has sought for views which can be helpful in promoting quality in India. (KNN Bureau)