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South Asia's biggest travel and tourism event coming soon

Updated: Dec 16, 2013 04:26:28pm
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New Delhi, Dec 16 (KNN)  The 21st edition of SATTE, South Asia’s leading travel and tourism event is scheduled to be held here from January 29-31, 2014.
 
The event, over the past two decades has promoted India’s tourism, playing a vital role in fuelling the growth of inbound, outbound and domestic tourism in India.  It has provided a platform for buyers and sellers from across the world to come and experience Indian culture, showcase their latest offerings and build long term business ties, according to a SATTE press release.
 
The Indian travel and tourism market is one of the fastest-growing markets in the world. This is especially true of the domestic market within India, a country of over one billion people, which has a growing middle class with a sizeable disposable income and huge captive market for travelling overseas.
 
Owing to this, SATTE continues to receive tremendous response from national tourism boards, Indian states, hotel chains, airlines, and tourism products from across the globe.   
 
With the Ministry of Tourism, Government of India extending its support to SATTE 2014, SATTE will now brandish the Incredible India! logo.
 
Having played a vital role in promoting diverse segments of tourism, SATTE has grown both in terms of exhibitors, visitors and buyers.  SATTE 2014 will be spread over 17500 sqm.
 
SATTE 2013 witnessed 590 exhibitors from 35 overseas countries and 23 Indian states, who met, engaged and interacted with buyers and attendees from over 43 countries and 74 cities of India. The event saw 7,419 unique qualified buyers and sellers, excluding repeat buyers and unregistered walk-ins from all over India and abroad.
 
SATTE 2014 is expected to see visitors from USA, UAE, Australia, Argentina, Canada, Belgium, France, Italy, Spain, United Kingdom, China, Israel, Philippines, Mexico, New Zealand, South Africa, Sri Lanka, Qatar and Singapore, among others.
 
State Tourism Boards such as Jammu and Kashmir, Himachal Pradesh, Lakshwadeep, Punjab, Andhra Pradesh, Gujarat, Goa, Tamil Nadu, Karnataka, Kerala, Madhya Pradesh, Maharashtra, Odisha, Jharkhand and Ministry of Tourism – Government of India have also expressed their support for SATTE 2014.
 
In this context, the Madhya Pradesh State Tourism Development Corporation has invited proposals from designer firms to design the MP Tourism Pavilion for the SATTE event at Pragati Maidan.  (KNN/ES)

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