Holy Ramadan - a boon for small traders
Updated: Jul 14, 2015 12:03:30pm
New Delhi, July 14 (KNN) Ramadan is a holy month dedicated to prayers, Quran recitation, introspection and fasting during the sunlight hours without having food or water. The holy month, along with the festive mood, also brings business opportunities for lots of micro and small traders especially in the sectors such as food, jewelleries, garments, skull cap sellers and more.
Celebrations of this holy month is somehow incomplete if one misses the glorious and festive mood in the Jama Masjid area in Old Delhi, that is full of spicy aroma of kebab and curries, bright and colourful shops and stalls, cheerful crowd indulging in shopping and feasting all night.
As this holy month is coming to its end, people after breaking their fast set out with their family and friends to the nearby market of Jama Masjid in search of food as well as footwear, jewellery and accessories to be worn on Eid (18 July) that marks the end of this month.
“Sawaiyaan, khajla, pheni (Ramadan delicacies) are constantly on a higher demand throughout the Ramadan. Different varieties are coming especially during this holy month like special Sawaiyaan coming from ‘Banaras’ is in the demand,” said Mohd Riaz, shopkeeper in Jama Masjid, Old Delhi.
“Ramadan brings barkat in our business, an average of 10 to 20 thousand people reached Jama masjid in Ramadan that ultimately leads to increase in our sales and hence shoots up our profits to around 25-30 per cent” says Skull cap seller, Jama Masjid.
He added “extra efforts are made to provide something different to the customer as he mentioned some varieties of caps like Turkey cap, velvet cap, and also the Asian cap from Mumbai are among the favourites”.
Dates, which are considered auspicious for breaking the fast and are available at every corner of market are imported from Iran, Saudi-Arabia, Morocco, Iraq and many more. Some of the varieties of Dates that are high in demand include Zahadi, Kimiya, Madjool, Safawai, Maryam, and Ajwa said Mohd Salman, a shopkeeper of dates.
“People not only from India but from all over the world come to this place as world’s largest Mosque Jama Masjid is located here. It has become a trend every year during Ramadan that thousands of people come and enjoy the festivities around here that brings barkat in every small business. These festivities generate employment for many small time workers in the neighbourhood. Many of them take a break from their employment and start vending Pakora and Sawaiyaan said Mohd Shaan, owner Kallan sweets, Jama masjid, Old Delhi. (KNN/ Zeba)
Celebrations of this holy month is somehow incomplete if one misses the glorious and festive mood in the Jama Masjid area in Old Delhi, that is full of spicy aroma of kebab and curries, bright and colourful shops and stalls, cheerful crowd indulging in shopping and feasting all night.
As this holy month is coming to its end, people after breaking their fast set out with their family and friends to the nearby market of Jama Masjid in search of food as well as footwear, jewellery and accessories to be worn on Eid (18 July) that marks the end of this month.
“Sawaiyaan, khajla, pheni (Ramadan delicacies) are constantly on a higher demand throughout the Ramadan. Different varieties are coming especially during this holy month like special Sawaiyaan coming from ‘Banaras’ is in the demand,” said Mohd Riaz, shopkeeper in Jama Masjid, Old Delhi.
“Ramadan brings barkat in our business, an average of 10 to 20 thousand people reached Jama masjid in Ramadan that ultimately leads to increase in our sales and hence shoots up our profits to around 25-30 per cent” says Skull cap seller, Jama Masjid.
He added “extra efforts are made to provide something different to the customer as he mentioned some varieties of caps like Turkey cap, velvet cap, and also the Asian cap from Mumbai are among the favourites”.
Dates, which are considered auspicious for breaking the fast and are available at every corner of market are imported from Iran, Saudi-Arabia, Morocco, Iraq and many more. Some of the varieties of Dates that are high in demand include Zahadi, Kimiya, Madjool, Safawai, Maryam, and Ajwa said Mohd Salman, a shopkeeper of dates.
“People not only from India but from all over the world come to this place as world’s largest Mosque Jama Masjid is located here. It has become a trend every year during Ramadan that thousands of people come and enjoy the festivities around here that brings barkat in every small business. These festivities generate employment for many small time workers in the neighbourhood. Many of them take a break from their employment and start vending Pakora and Sawaiyaan said Mohd Shaan, owner Kallan sweets, Jama masjid, Old Delhi. (KNN/ Zeba)
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