New Delhi (KNN) Personal branding is the practice of people marketing themselves and their career as brands, exactly what the Co-founder of recently launched start-up “Socio-wash” Pranav Agarwal with his partner Raghav Bagai aims to do.
 
The duo envisages helping individuals by enhancing their network, online presence and influence.
 
“We manage the social media presence of individuals by effectively creating a strong presence in the virtual world,” Aggarwal told KNN.
 
The start-up aims to make personal branding as cheaper as possible so that people need not to pay large bucks to marketing agents for promotions.
 
“With the benefits of a strong personal branding that enhances self-awareness, helps to clarify and reach our goals and most importantly make your presence visible in the marketplace, we at Sociowash consult with our clients to tailor their online social network profile enabling them to make themselves as an asset,” Aggarwal said.
 
The young entrepreneur aims to identify one’s virtual visibility and enhance it to meet their professional as well personal needs and helps to connect them with proficient individuals in respective professions.
 
Talking about the way ahead, he said their target is to attract as many clients as possible and also make them satisfied with their needs.
 
He has plans to expand the business by opening regional branches, beginning with the metropolitan cities.
 
Aggarwal said that at the end, customer satisfaction is the mantra for success. (KNN/Zeba)