Facebook launches new pages for Indian SMBs

New York, Aug 4 (KNN) With an aim to help people market their businesses and make customers learn about products and services for free and to make its pages feature valuable for businesses online, Facebook has announced two new Page sections - Services and Shop - for developing markets including India.

The Shop section of Facebook provides businesses with a new way to display the products they are selling on their Page.

Facebook said in a statement that it allows people to easily discover, browse and make offers to purchase products through messaging about the businesses they care about.

The Services section allows service businesses to showcase a list of their offerings on their Page, it said.

“If we look at the Indian small and medium businesses (SMB), over 1.99 billion interactions are being generated between businesses and people in the country.” informed Facebook, as quoted in a media report.

There were two million SMB Pages on Facebook in India as of October last year.

"With the Shops and Services sections on Pages, businesses around the world can help people discover the products and services they care about in a more visually appealing way," said Adrian Nam, a product marketing manager at Facebook, according to a media report.

"The Shops and Services sections are a continuation of our efforts to make Facebook Pages the most valuable online presence for the more than 60 million businesses around the world that use Pages each month," added Ryan Ebanks, another product marketing manager at Facebook.

Globally, more than one billion people on Facebook are connected to at least one business.