New Delhi, Sept 26 (KNN) The Ministry of Housing and Urban Affairs (MoHUA) will launch  the ‘Swachh Toycathon’ competition under the Swachh Amrit Mahotsav today.

The Swachh Toycathon is a convergence between the National Action Plan for Toys (NAPT) 2020 and Swachh Bharat Mission 2.0 (SBM) that seeks to explore solutions for use of waste in creation or manufacturing of toys.

The competition will be open to individuals and groups to bring forth innovation in toy designs using dry waste. It will focus on efficient designs that can be replicated at a larger scale, toys that comply with minimum safety standards, as well as aesthetics of the toys.

The competition will be launched by Secretary, Housing and Urban Affairs.

National Action Plan for Toys (NAPT) 2020 was introduced to promote the Indian toy industry including traditional handicrafts and handmade toys with the objective of establishing India as a global toy hub.

The demand for toys is also increasing due to strong economic growth, rising disposable incomes, and several innovations for the junior population.

With ever-changing consumption patterns and rapid rise of e-commerce, the per capita waste generation has steadily increased over the last decade, making waste management in cities a challenge for Urban Local Bodies.

The competition will be hosted on MyGov’s Innovate India portal.  (KNN Bureau)