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Govt is planning to link handicraft with tourism: Mahesh Sharma

Updated: Jul 08, 2015 04:31:11pm
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New Delhi, July 8 (KNN) Government is planning to link handicrafts with tourism, said Union Minister of State for Culture (Independent Charge), Tourism (Independent Charge) and Civil Aviation, Mahesh Sharma, while inaugurating the Hastkala exhibition cum sale in the national capital today.
 
The ‘OBJECT d’ ART’(Hastkala), an exhibition cum sale of art objects and ethnic art décor, aims to promote the majestic and decorative craft traditions of India. 


Speaking on the occasion, the Minister said that the Government is taking various measures to promote handicrafts, such as linking it with tourism.
 
Sharma said that the government is making special efforts to protect handicrafts and preserve the dying crafts.
 
He added that exhibitions such as this play an important role in enabling the artisans to market their products and improve their income. The Minister also made an appeal to all residents of the national capital to take out some time and visit the exhibition. 


The exhibition showcases Dhokra artefacts, oil lamps from the south, metal jali work on wood, Koftgiri craft such as shield with sword, Surahi (replicas from Mehrangarh fort), tile paintings, stone dust paintings, Venkatgiri wall hangings, Sanjhi art, Gond paintings, wooden patina finish panels, painted tiles, marble gold leaf artefacts and a host of other decoratives. It is organized by Central Cottage Industries Corporation of India Ltd. (CCIC), a Govt. of India undertaking under the Ministry of Textiles. 


Pramod Nagpal, MD, CCIC said that the organization aims to provide a marketing platform for the artisans of India. He added that 70 per cent - 75 per cent of the sale proceeds are passed on to artisans.
 
Nagpal said that CCIC is open to enrolling new artisans and weavers, provided their products are of top quality. He said that artisans and weavers may contact any of CCIC’s emporiums for the purpose. 

The Hastkala exhibition is yet another step in the series of special displays being organised by CCIC wherein artisans can directly connect with the global audience and share ideas, encouraging co-creation possibilities for collective growth. The exhibition will be open to general public from July 8 to July 19, 2015, from 1o AM to 7 PM daily. (KNN Bureau)

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