DoNER minister announces 'Make in Northeast' initiative with tourism plan
Updated: Jan 21, 2015 01:22:15pm
The important objectives of the initiative will be not only to generate revenue for Northeast but also to create job opportunities to prevent the exodus of youth which is presently taking place from the region to the rest of the country, said the minister in a joint meeting of the senior officers of Ministry of DoNER and the Union Ministry of Tourism held on January-20.
Singh said the ‘Make in Northeast’, inspired by ‘Make in India’ concept, will in the long run seek to promote exclusive Northeast expertise in areas like tea processing, organic farming, food processing, exploitation of wind power through wind mills, AYUSH and wellness therapies like spas.
He also announced the decision to appoint a Brand Ambassador who, he said, could personify the heritage and identity of Northeast and at the same time, inspire the rest of the countrymen to ‘look east’ and ‘act east’.
Mega circuit and mega destination projects of Tourism Ministry in the region will also be pursued to develop it as a destination for investors, holiday seekers and tourists, he added.
Secretary (Tourism) Lalit K Panwar and Secretary (DoNER), Vijay Kumar were among those who attended the meeting. (KNN/ST)